International development projects
“I wanna take it home with me. But it was difficult to chose - there is a lot of talent” – Tommy Hilfiger
The Danish Design School is involved in many different types of international projects. In late 2010, the American designer Tommy Hilfiger exclusively selected The Danish Design School to reinterpret his familiar design icons. Denmark is an important market for the Hilfiger brand, and with this competition Tommy Hilfiger set out to spot new talents and examples of American design ‘translated into Danish’. The students were asked to create their own unique interpretations of Hilfiger’s iconic fashion design. The first prize went to Trine Maja Kristoffersen, whose rucksack interpretation of Hilfiger’s classic weekend bag took Tommy Hilfiger and the other members of the jury by storm. Among other things, Trine won a working visit to Hilfiger’s studio in New York.